“We can always rely on our calls always coming through. Since we moved to the Appia system, we haven’t had a single complaint about a call being lost. We sewed up the black hole.”
- Jane Habig, Office Manager, American SportWorks | ||
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Engage your audience with video, graphics, and audio
Digital signage is a method of advertising by which video and other messages are displayed on high resolution displays that are controlled electronically. Digital signage enables companies and organizations to communicate directly with their target audiences, delivering specific messages to specific locations at specific times. Digital signage offers a greater return on investment than traditional printed signs.
Traditional printed signage for advertising campaigns or on-site information displays can take weeks or months to produce. With Appia’s digital signage solution, campaigns can be launched and updated instantly and can be delivered by time of day, geographic location, or other factors.
Digital signage enables retailers to deliver a targeted audio-visual message directly to the sales floor, providing product-specific information and point-of-purchase incentives. Malls and shopping centers can engage shoppers with multiple displays in food courts and other common areas.
In service businesses, digital signage displays can be used to inform and entertain customers while they are waiting for service. Relevant information, such as new products, special offers, and other promotions, builds brand awareness, while also reducing perceived wait time and enhancing
customer experience.
Hotels can welcome guests with property descriptions, restaurant menus, area attractions, special events, meeting schedules, and other helpful information. Digital signage also presents a unique revenue opportunity for properties to offer advertising on their in-house networks.
